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The CampaiGN:
Want Studio Magic to build it for you?
Give your digital efforts a direction.
Digital marketing strategy, content, and search visibility
You have something you want to grow, launch, share, or bring more attention to.
The Campaign helps build a digital strategy around that goal, connecting the message, content, search visibility, and steps that turn interest into action.
That might involve SEO, AI search visibility, email, a landing page, or a coordinated launch. What belongs depends on what you’re trying to accomplish.
What do you want people to do?
Build Connection
A Campaign build helps the right people find your business, understand what you offer, register for an event, support a cause, join your list, or take the next step and reach out.
That answer gives the work a direction.
From there, we look at who you want to reach, what they need to understand, where they might discover you, and what should happen when they respond.
A campaign becomes more useful when those decisions connect. The email leads somewhere relevant. The page answers the questions people bring with them. The next step is clear, and the follow-up supports it.
What the work can bring together
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Marketing campaign strategy and execution
A service you want to promote. An event that needs registrations. A fundraising goal. A product launch. Or several months of marketing that you’d like to plan before you’re scrambling to put it together.
I help organize the campaign around what you want to accomplish, then develop the agreed content and digital pieces needed to put it into motion.
A campaign plan built around your goal
We define what you’re promoting, who you want to reach, what you want them to do, and when it needs to happen.
That gives us a foundation for the message, channels, schedule, and deliverables. It also helps establish priorities around your budget and the time you have available to participate.
The message and materials to support it
Depending on the campaign, the work can include landing pages, website updates, email campaigns, social media copy and graphics, blog articles, FAQs, and supporting promotional content.
We plan those materials together so each has a role. An announcement introduces the offer. A landing page explains it. A follow-up email answers questions or reminds someone to take the next step.
SEO and AI search
visibility
When search discovery supports your goal, we build relevant topics and questions into the content plan.
That can include pages explaining your services, articles addressing customer questions, and clear connections between your campaign, your expertise, and the people you serve. The aim is to help prospective customers find useful answers and make your business easier for search engines and AI tools to understand.
Landing pages, lead capture, and follow-up
The campaign needs somewhere useful to send people.
I can build the agreed landing pages, inquiry forms, registration paths, and email automations that support the response you’re looking for. We consider what someone needs before taking action and what they should receive afterward, such as a confirmation, a resource, or the next step in the conversation.
One campaign or several planned together
We can focus on a single initiative or plan a group of campaigns across 3, 6, or 12 months.
That might mean coordinating seasonal promotions, service highlights, events, launches, and ongoing educational content within one marketing calendar.
We map the themes, dates, channels, and materials needed for each campaign. Content can then be developed in agreed batches, giving you time to review, prepare, and schedule it while leaving room to adjust as the business changes.
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Words from clients
"I interviewed three companies to help me with my website. Keri was the only one who took the time to see what I had already done myself."
sally - wix marketplace
You have the tools. Let’s give them a direction.
Campaign Planning & Coaching
You can create a post, send an email, or ask AI to help write an article, but you're unsure if it's good? Deciding what to say, who needs to hear it, and how it all supports your business takes a plan.
Together, we’ll build a six-month campaign roadmap connecting your blog, social media, and email around what you want people to do next. You’ll leave with clear priorities, campaign ideas, and practical guidance for creating the material yourself.
Want me to handle the build? Apply $500 of your coaching investment toward a six-month Campaign Build package when you book within 30 days of receiving your plan.
Choose a Campaign Package
One Campaign Build
899$Give one offer, launch, or idea a coordinated push. Built and scheduled in one week, ready for your chosen dates.Valid for one month- One-hour strategy session on Zoom
- One campaign landing page built around your goal
- One blog article with search-focused formatting
- One social post concept adapted for Instagram, Facebook, and
- Three social posts total
- One marketing email
- A Zoom session to schedule approved content together
Three Month Campaign Build
1,698$Three months of connected content, prepared together. All three months of campaigns built and scheduled in three weeks.Valid for 3 months- One-hour strategy session on Zoom
- One campaign landing page built around your goal
- Three campaigns, one for each month
- Three blog articles with search-focused formatting
- Three social post concepts adapted for Instagram, Facebook
- Nine social posts total
- Three marketing emails, one for each month
- A coordinated publishing calendar
- One consolidated revision round before scheduling
- A Zoom session to schedule approved content together
- A recorded Loom performance review after month three
Six Month Campaign Build
3,198$Six months of connected content, built ahead so you can keep your business moving. All six campaigns built and scheduled in one month.Valid for 6 months- One-hour strategy session on Zoom
- Six campaigns, one for each month
- Six blog articles with search-focused formatting
- Six social posts for Instagram, Facebook, and LinkedIn
- Eighteen social posts total
- Six marketing emails, one for each month
- A coordinated publishing calendar
- One consolidated revision round before scheduling
- A Zoom session to schedule approved content together
- Recorded Loom performance reviews after months three and six
Do I need a website before launching?
✔️ Yes!
The Campaign can support an existing business, service, or initiative that needs clearer direction.
A focused SEO project, a stronger content plan, or a better connection between your website and email can belong here without a launch date.
Having a strong website structure supports how well the campaign will perform.
Can this include SEO and AI search visibility?
✔️ Yes. Those can be part of the strategy when being discovered through search is relevant to your goal.
The work may involve service descriptions, page structure, useful answers, internal links, and how clearly your website connects your business with the work you do. The specific recommendations depend on what already exists and what needs attention.
Do you create new content each month?
✔️ Built together as a package with strategy in mind.
Your campaign content is created and approved together during the initial build period. The articles, social posts, and emails are then scheduled to publish on the agreed dates.
The three- and six-month package names describe the publishing period. Your included performance reviews happen afterward, at the milestones listed in your package. Additional content or changes after approval can be scoped separately.
Can you guarantee rankings, AI mentions, or leads?
✔️ No
Search rankings, AI recommendations, and customer decisions are influenced by factors beyond any single project.
We can establish a clear goal, improve the parts within our control, and evaluate the results without promising a particular position or number of inquiries.